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7 Ways Digital Has Transformed Marketing

Marketing has been around since the beginning of human civilization, and maybe even longer. Where ideas have been exchanged, where products have been exchanged, marketing has been. Technology has catalyzed a digital revolution across all industries. Marketing has been transformed by digitalization as much as any industry. Media and information have different means of being […]

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4 Quick Steps To Your Social Media Channel Strategy

Before you post on any given social media channel, you should have a strategy. As Sun Tsu said, “Strategy without tactics is the slowest route to victory, tactics without strategy is the noise before defeat.” If you want to create a failproof social media channel strategy, here are four quick fundamental concepts for you to […]

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